BROWS THAT LOOK LIKE YOU - JUST BETTER.

Soft, defined brows can change your whole face. Mattie Brow Colour is designed to give a natural-looking tint and clean definition - not harsh, blocky results. AMMONIA-FREE. 100% VEGAN. Easy to use at home, with a polished finish that still looks like you.

USED BY OVER 100,000 BEAUTY LOVERS

OVER 100,000 COLOUR LOVERS. HERE’S WHY:

So Easy and So Soft!

I had never used semi-permanent dye before, but Mattie was unbelievably easy to apply. The color showed up instantly and my hair actually felt softer afterward. Even after 10 washes, it was still visible. Perfect for trying something new

Sofia

Salon Results at Home

Mattie’s permanent line truly feels like salon quality. Full coverage, even on my gray strands, and the color stays rich and glossy. My hair feels healthy and not damaged at all. I’m sticking with this brand.

Hanna

Shockingly Vibrant on Dark Hair

The pigments are insanely vibrant! I have dark brown hair and I expected it not to show, but the color came through beautifully. No damage, no harsh smell, just simple and stunning results

Emily

Long-Lasting, Rich Color

Amazing results! I achieved the same effect at home that I usually get at the salon. The color stayed vibrant for weeks and my hair felt strong and nourished. Easily one of the best permanent dyes I’ve used

Laura

Finally a Dye That Doesn’t Dry My Hair

This is the first semi-permanent dye that doesn’t dry out my hair. It left my hair shiny and smooth, and the fade was super even with no patchiness. Ideal if you love switching colors often

Lila

NO MORE “WILL THIS LOOK TOO DARK?”

If you’ve ever avoided brow tint because you’re scared it’ll look heavy or unnatural you’re not alone.

Mattie is ammonia-free and made for controlled, buildable colour, so you can start soft and deepen it only if you want to.

Clear steps. Predictable results. Brows that stay natural just more defined.

EVERYTHING YOU NEED TO KNOW ABOUT MATTIE EYEBROW TINT

Simple, honest answers to the questions we get asked most, so you know exactly what to expect.

Is this beginner-friendly? Can I mess this up?

It’s designed to be beginner-friendly. The colour is buildable and controlled, so you can start soft and deepen the result gradually. No instant dark results and no overly harsh outcomes.

How long does Mattie Brow Colour last?

Most people enjoy their result for up to 4 weeks, depending on how fast their brows grow, how often they cleanse the area and their skin type. The colour gradually softens as the tinted hairs grow out, so the result looks more natural than make-up that disappears in one wash.

Is Mattie Brow Colour safe for sensitive skin?

The formula is ammonia-free and PPD-free, but any oxidative colour product can still cause an allergic reaction, especially on sensitive skin.

If you have sensitive skin, allergies or have ever reacted to hair or brow dye, talk to a doctor or dermatologist before use. Always perform the Sensitivity Test 48 hours before every application, exactly as described in the instructions, and do not use on irritated or damaged skin.

Can I use this on my eyelashes as well?

No. Mattie Brow Colour is designed only for eyebrows.

It must never be used on eyelashes or anywhere in or around the eye area. For lash services, always visit a trained professional using products approved for eyelashes.

How do I choose the right shade?

As a simple guideline:

  • Choose a shade close to your natural brow colour if you want a natural look.
  • Go one step darker if you want stronger definition.
  • Blondes and very light brows usually look best with softer, cooler browns – not jet black.

When in doubt, start with a lighter shade and a shorter processing time. You can always deepen the colour in a second application.

Will it cover grey eyebrow hairs?

Yes. Mattie Brow Colour is designed to cover grey brow hairs and help them blend in with the rest of the brows. Very resistant grey hairs may need the full recommended processing time (5–10 minutes) to achieve a visible result.

How often can I tint my brows?

Most people re-tint their brows every 3–4 weeks, when they notice the colour has softened as new hair grows in.

You should always perform the Sensitivity Test 48 hours before every application, even if you have tinted before, and follow the instructions for mixing and timing. Do not tint again immediately if the skin is irritated or sensitive.

I’ve had a reaction to hair dye or black henna before – can I use this?

If you’ve ever had a reaction to hair dye, brow dye or a temporary “black henna” tattoo, you may have a higher risk of reacting again. In that case, you should not use brow colour products without medical advice.

Always read the warnings on the packaging carefully and perform the Sensitivity Test 48 hours before use. If you’re unsure, consult a doctor or dermatologist before colouring your brows.

“I coloured with Mattie today and the first thing I noticed was the shine. While blow-drying, it already looked glossy, like my hair had a fresh finish. And the colour came out super even, no weird patches.”

“Used the Mattie Nature copper shade today and wow, it’s not flat at all. It looks rich and dimensional in different light. Best part, my curls stayed soft and bouncy instead of feeling stiff.”

“Semi-permanent in progress and I’m surprised how easy this was. It glided through my hair and didn’t tug or feel messy. After rinsing, my hair still felt calm and soft, not dry or stressed.”

“Tinted my brows and finally, they actually match my hair. Usually brow tints barely show up on me, but this one did straight away. Now my face looks more ‘put together’ without doing anything else.”

“Went pastel pink with Mattie and it came out bright, not washed out. The colour is really even from roots to ends. And my hair still feels soft and touchable, which I didn’t expect with a pastel”

“I coloured with Mattie today and the first thing I noticed was the shine. While blow-drying, it already looked glossy, like my hair had a fresh finish. And the colour came out super even, no weird patches.”

“Used the Mattie Nature copper shade today and wow, it’s not flat at all. It looks rich and dimensional in different light. Best part, my curls stayed soft and bouncy instead of feeling stiff.”

“Semi-permanent in progress and I’m surprised how easy this was. It glided through my hair and didn’t tug or feel messy. After rinsing, my hair still felt calm and soft, not dry or stressed.”

“Tinted my brows and finally, they actually match my hair. Usually brow tints barely show up on me, but this one did straight away. Now my face looks more ‘put together’ without doing anything else.”

“Went pastel pink with Mattie and it came out bright, not washed out. The colour is really even from roots to ends. And my hair still feels soft and touchable, which I didn’t expect with a pastel”

“I coloured with Mattie today and the first thing I noticed was the shine. While blow-drying, it already looked glossy, like my hair had a fresh finish. And the colour came out super even, no weird patches.”

“Used the Mattie Nature copper shade today and wow, it’s not flat at all. It looks rich and dimensional in different light. Best part, my curls stayed soft and bouncy instead of feeling stiff.”

“Semi-permanent in progress and I’m surprised how easy this was. It glided through my hair and didn’t tug or feel messy. After rinsing, my hair still felt calm and soft, not dry or stressed.”

“Tinted my brows and finally, they actually match my hair. Usually brow tints barely show up on me, but this one did straight away. Now my face looks more ‘put together’ without doing anything else.”

“Went pastel pink with Mattie and it came out bright, not washed out. The colour is really even from roots to ends. And my hair still feels soft and touchable, which I didn’t expect with a pastel”